by 3in1 | Sep 27, 2013 | Events, Experiential & Brand Activation, Product Launch
BRIEF We were approached by Encoder Public Relations to work together in creating the launch for the new Sony Ericsson Xperia arc, PLAY and neo smartphones. To design, create and manage the look and feel of creating a new world, where guests could lead a “life less...
by 3in1 | Sep 23, 2013 | Events, Experiential & Brand Activation
BRIEF To create a festival that presents and celebrates some of the best high end short films Australia has to offer. To provide overall technical AV, video production and event management for the Bondi Short Film Festival. Management of complete technical...
by 3in1 | Sep 21, 2013 | Events, Experiential & Brand Activation
BRIEF Vogue’s ‘Fashion’s Night Out’ is a global celebration of fashion. Held in multiple cities all over the world such as New York, Milan, Tokyo, Paris, Shanghai, London and of course, Sydney. Originally an idea by US Vogue Editor-in-chief...
by 3in1 | Sep 14, 2013 | Events, Experiential & Brand Activation, Video
The creation of Canadian Club TV for their campaign at mainstream bars. BRIEF Work in collaboration with Beam’s advertising agency, and as part of an integrated campaign. Crew to trail Canadian Club at mainstream bars for a 3 month period, simultaneously in Sydney...
by 3in1 | Sep 11, 2013 | Events, Experiential & Brand Activation
BRIEF Encourage ‘drink of choice’ for afternoon drinking – competing with beer sales. Create a unique series of day-time events. Devise & execute a creative conference including interactive panel discussion on key topics. Stay true to the Jim Beam brand, yet...
by 3in1 | Sep 10, 2013 | Events, Experiential & Brand Activation, Product Launch
BRIEF Mango Communications approached us to assist with the new Coopers 62 Beer launch. We came on board to design, create, install and manage all lighting, entertainment, and audio visual aspects of the launch. We created an atmosphere that was distinctively Coopers...